Shrinkflation: Are brands losing customers in this covert effort to cut costs?

Brands have been quietly shrinking the size of some products for a while but consumers are getting wise to this moneysaving trick and voting with their wallets. HTTPS://WWW.FOODNAVIGATOR.COM/ARTICLE/2024/03/18/SHRINKFLATION-ARE-BRANDS-LOSING-CUSTOMERS-IN-THIS-COVERT-EFFORT-TO-CUT-COSTS